Marketo Campaign Operations Specialist
Company: Commscope
Location: Shakopee
Posted on: October 3, 2024
Job Description:
In our 'always on' world, we believe it's essential to have a
genuine connection with the work you do. Are you a resourceful
Marketo expert looking for your next challenge? Look no further.
CommScope is recruiting a Marketing Campaign Specialist to join our
team. This is a n on-site role located preferably in Shakopee, MN
or one of our other locations, such as Claremont or Catawba, NC or
Richardson, TX. How You'll Help Us Connect the World:The Marketo
Campaign Operations Specialist will work directly with the global
CommScope marketing, sales, and IT teams to understand objectives,
develop programs, plan, and ensure execution and segmentation
strategies meet those objectives. This person will be responsible
for the project management and execution of cross-channel marketing
automation campaigns within Marketo. They will establish and deploy
automated communication journeys leveraging email, landing pages,
forms, and lists. This role requires significant knowledge of
Marketo, experience in building marketing campaigns, a strategic
mindset, practical experience measuring campaign success, and the
ability to work independently while part of a larger team. This
position will be located on-site at one of our CommScope locations.
Required Qualifications for Consideration:
- Bachelor's degree in marketing or equivalent experience
- Three or more years of experience configuring and using Marketo
to build out, execute, monitor, and report on marketing campaigns
and programs at an enterprise level and progressive experience in
digital marketing and communications
- Experience in marketing campaign lead management, metrics best
practices, and campaign management
- Knowledge of email and landing page best practices
- Demonstrated capabilities in managing large and complex
audience segments & messaging sequences
- Proven ability to improve campaign performance by identifying
business opportunities in user data, campaign results, and
cross-channel attribution
- Background in using CRMs, including Microsoft Dynamics, and
integration of the marketing campaign process between the CRM and
Marketo You Will Excite Us If You Have:
- Marketo Certified Expert
- Deep understanding of the interactions between Marketo and CRM
data for reaching targeted customers, including lead management,
scoring and lifecycle
- Attention to detail and organizational skills, and effective
project management and time management
- Effective internal and external communication skills (written,
verbal, and presentation)
- High levels of integrity, autonomy, self-motivation, and
independent thinking
- Resourceful disposition, leveraging all resources both internal
and external to complete a project What Happens After You Apply:
Learn how to prepare yourself for the next steps in our hiring
process by visiting Why CommScope?CommScope is on a quest to
deliver connectivity that empowers how we live, work, and learn.
Our employees push the boundaries of communications technology that
enables groundbreaking discoveries like 5G, the Internet of Things,
and gigabit speeds for everyone, everywhere. With our unmatched
expertise in copper, fiber, and wireless infrastructure, our global
clients rely on us to outperform today and be ready for the needs
of tomorrow.If you want to grow your career alongside
forward-thinking, hardworking, and caring people who strive to
create what's next---..come connect to your future at
CommScope.CommScope is an Equal Opportunity Employer (EEO),
including people with disabilities and veterans. If you are seeking
an accommodation for the application or interview process, please
contact us to submit your request at ...@commscope.com.
#LI-CS1#LI-Onsite
Keywords: Commscope, Brooklyn Park , Marketo Campaign Operations Specialist, Other , Shakopee, Minnesota
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